Tuesday, March 11th 10:00 am – 11:00 am
Kate Ryan Sr Content Strategist, Ten Digital
Kyle Outlaw Sr Information Architect, Avenue A | Razorfish
Scott Jenson Google
Karen Kaushansky Sr UX Engineer, Tellme
Loic Maestracci Dir of Mktg, Groove Mobile
iPhone Fun Facts:
-200 patent filings
-$150 million on development
-1 year of work to get ATT deal
-ATT gets 5 year exclusive
-Apple built human head models to test the phone
-SDK will allow VOIP via wifi
Voice in data out easier to say something to get a restaurant vs. typing in a restaurant type or food.
What is comfortable and safe for people using a device while driving?
Google.com must owrk in every small browser on all phones – iPhone browser on all phone – iPhone browser changes all the rules. It can handle everything vs. most mobile browsers.
iPhone is a very big change in how we think of mobile phones.
Music delivery on a phone: UK is looking for web based music
US looking for a client to download an play.
iPhone leads to disruptive mobile industry in both UI and apps.
User experience changes – simple wireframes are gone and companies have to be more creative with the interface.
smartbox.com – phone barcode
Newsbreaker.com – share and report names
Food Ninja – iphone food and restaurant finder
What do you love/hate about the iPhone?
L: many want to interact – works well! HTC doesn’t work as well with the interface.
H: doesn’t do simple phone tasks well (calls, sms, send video)
L: audacity of design – no menu system or scrollbars is amazing! Unlimited data required, simple easy to play around with phone very simple to use.
H: “Web in your pocket” is still hard
L: Visual voice mail (not painful to listen to message 7 of 12)
H: hard o make phone calls (driving)
L: Mobile user experience is great – shutters the myth that phones need to be complicated
H: hardware/software unseperable – open platforms/access better
Design of the iPhone
enable desktop in mobile
Who else is taking design seriously?
Sony Erikson is trying to push things a bit – media UI similar to PSP
Screens don’t take advantage of voice and voice doesn’t take advantage of screens
iPhone stripped things down to core features – many phones have more features than needed – or the features they have aren’t done well.
Other phones to look at:
Sidekick – nice keyboard, but a bit too big – now that MS has them things could change
PSPSlim – use Skype on it
Open Access:
Google android and iPhone SDK gives users the ability to access and develop for the platform. Currently carries control the channel Current phones are a consumer of information. At some point they need to be a producer of information.
Wish Killer Apps
Luggage search application (know if/when it is on the wrong plane)
Shell to get information from – cloud based on where you are (car, desk, living room, etc.)
Infinite battery life!
Continue the conversation at http://lifeafteriphone.ning.com